Therapeutic Research Areas

GfK HealthCare Scandinavia has research experience in Rx medication, OTC products, medical devices, diagnostics, dental products, biological products and veterinary medicine.
Please contact us for information on experience in the therapeutic areas of Rx or OTC categories.

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Target Groups

GfK HealthCare Scandinavia has extensive experience in qualitative, quantitative and panel-based market research within the following target groups.

• Healthcare professionals – primary and secondary sector

• Nurses

• Patients and consumers

• Pharmacists

• Dentists

• Veterinaries

• Payers and public administration

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